MUSIC
CONNECTS US
Firestone is a brand of tradition in the world, which seeks to renew itself by focusing on a B, C and D + segment, with a more daring strategy for a younger market segment.
.
Birth Group joined the Firestone team to design strategies and campaigns with this objective throughout the North LATAM region.
REPOSITIONING
BRANDED
To connect with the younger segments, Firestone endorses the messages of freedom, enjoy the journey; and one way to do it is through music.
Following this global guideline, Birth Group develops materials for sponsorship strategies for concerts and music events.
.
Among the main musical sponsorships that have been developed with the brand are 40 más, a Foo Fighters concert in Costa Rica, activation with La Gusana Ciega , among others.
To connect with the younger segments, Firestone endorses the messages of freedom, enjoy the journey; and one way to do it is through music.
Following this global guideline, Birth Group develops materials for sponsorship strategies for concerts and music events.
.
Among the main musical sponsorships that have been developed with the brand are 40 más, a Foo Fighters concert in Costa Rica, activation with La Gusana Ciega , among others.
COTIZA
¡ESCRÍBENOS y que nazca una gran relación!
Tel:
Negocios y cotizaciones: 56 4000 7763
Talento y reclutamiento: 222 469 1330
Otros contactos
Proveeduría: proveedores@birth.mx
Otro tema: negocios@birth.mx
Áreas de impacto
Strategic Creativity
Digital media
Production
Servicios